Alliant scores increase telemarketing profits

Qualify consumers for outbound telemarketing campaigns to generate dramatic increases in engagement and conversion

Even sophisticated call center operations can be hampered by a lack of timely qualification information on prospects. Alliant’s data sets are contributed by a range of multichannel marketing offers and include large sources of response information on telephone buyers.

Alliant can provide marketers with a range of valuable information to qualify their top prospects for targeted offers, including payment scores, demographics and product interest information. Alliant solutions can help both inbound and outbound operations increase engagement and conversion rates and generate more profit from every call.

• Alliant offers comprehensive payment scoring solutions to qualify consumers for marketing performance or firm offers of credit.
• Custom models can help marketers mine large data sources for consumers meeting critical targeting criteria, including affinity, demographic and response variables.
• Real-time Lead Scoring for call center queues increases conversion rates by expediting top customers and triggering scripts with appropriate offers and upsell categories.
• Telemarketers improve response with Alliant Verity™ accessing channel-flagged recency, frequency and monetary information (RFM).