|
|
strategy and analytics drive results
Bring our expertise to your process
Working with Alliant is an exercise in excellence.
Our team has spent years working in direct response marketing and
has a deep understanding of the challenges you face.
Every client relationship is managed by a Client Engagement Team (CET).
You have day-to-day access to both a direct response specialist and
a seasoned data analyst. While each brings a different perspective to
the mission, they share the same goals:
- To understand your business, your objectives and your opportunities
- To develop a clear picture of the profit drivers in each product line
- To provide solutions, in models or licensed data, that optimize
profit objectives
- To develop rapid test and roll-out strategies that deliver results
Scroll down to meet the people in our organzation
who can increase the profit outlook in yours.
 |
VP Strategic Services
13 years in marketing and marketing
services at IMP
MBA, University of Texas |
 |
Director of Account Management
12 years in marketing at Scholastic,
IMP & Novus Marketing
MS in Direct Marketing, Mercy College |
 |
VP Data Solutions & Services
12 years at Time Inc., TC Index,
AT&T
MS, Operations Research, Penn State |
 |
VP, Director of Analytics
8 years at IBM, Merkle
PhD, Mathematics, Univ. of Maryland |
 |
Senior Statistician
35 years Reader’s Digest,
American Family Entertainment
PhD, Operations Research, NYU |
 |
Senior Statistician
23 years Prodigy, Reader’s Digest, Nestle & General Foods
MS, Operations Research and Management, Northwestern |
|
|
