“I’ve worked on some of the world’s largest customer databases. No matter how rich and varied they are, they can’t compare with the depth of transactional data collected by Alliant.”
“It’s hard to beat a well-crafted multinomial model for delivering marketing performance improvements. The behavioral depth of the data translates into material financial gains.”

Russell Greenberg, Masters Operations Research
Senior Statistician
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Expertise: Database Design, Marketing Analytics
“I have worked with other statistical groups and I can honestly say that this is the first team I’ve been on that approaches its work with the intellectual rigor and creativity required by a doctoral thesis.”

Natasha Yakovchuk, PhD Decision Science
Senior Statistician
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Expertise: Database Marketing, Marketing Analytics