alliant newsroom

February 2010

Alliant Multichannel growth leads to expansion...
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June 2009

Veteran marketer Donna Hamilton joins the Alliant team...
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April 2009

Marketers combat fraud with Alliant Cognito™ ...
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January 2009

Is your segmentation strategy delivering in a multi-channel world?...
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October 2008

Alliant CEO Speaks at HVDA 'Meet the Masters'...
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November 2007

Alliant introduces new order scoring platforms...
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September 2007

Alliant Adds 70 million consumer...
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January 2007

The Power of the Performance Coop ...
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July 2006

Belvoir finds Truth in Alliant Verity™...
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March 2006

Rodale drives innovation with Alliant...
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September 2005

Alliant announces general availability for PerformanceSelect™...
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September 2005

HCI Direct becomes Alliant's 5th new contributor of 2005...
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February 2005

Mary-Jo Checco joins Alliant's Client Engagement Team...
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January 2005

Alliant introduces GeoPerformance Scores (GPS) in partnership with CoolSavings, Inc. ...
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August 2004

Alliant begins live scoring of production files...
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April 2003

Alliant's introduces its innovative approach to risk management...
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April 2003

Alliant begins construction of secure data center in Brewster, NY...
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March 2003

Alliant secures capital commitment from Landmark Communications...
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JoAnne Monfradi Dunn Honored
by Hudson Valley DMA

Alliant President and CEO featured speaker at HVDMA's annual 'Meet the Masters' series.

Greenwich, CT – This past August the Hudson Valley Direct Marketing Association announced that they had selected Alliant President and CEO JoAnne Monfradi Dunn to be the latest honoree in their annual "Meet the Masters" speakers series.

JoAnne was asked to provide HVDMA members with her views and insights into the state of the industry, developing a career and building a new business. The session, conducted as a live "interview" during the organization's October luncheon, was very well received by the membership and resulted in a number of news articles widely circulated in the industry.

You can view some of JoAnne's comments, and the various takes of the trade press, by following the links below:

Circulation Management

Catalog Success

DMA News

 

 

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Alliant delivers consumer segmentation solutions that help marketers identify their top prospects and customers, and achieve higher levels of profit in direct and interactive marketing campaigns. Alliant’s proprietary Cooperative Performance Databases are built from historical transaction-level customer records contributed by many of the world’s leading direct response marketers, powering marketing decisions with a rich, detailed source of consumer behavioral information. Alliant’s data-driven analytic solutions deliver increases in response and average order size, minimize payment risk, enable mining of new acquisition sources, and increase the success of customer retention and reactivation efforts for direct and interactive marketers. Alliant is based in Brewster, New York.

 

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